Home Services Industry
More than half 60% of respondents of a survey reported that they find online reviews “extremely” or “very valuable” when deciding upon residential service providers.
Home Service Industry Thrives on Reviews
This specific industry, with its crowd of small service providers with little transparency to service levels of expertise, have led to the rapid rise of a number of industry-specific customer review platforms.
Online reviews sites like Angie’s List, HomeAdvisor, Houzz, and Kudzu have created consumer expectations from a large number of specific detail driven reviews, from which consumers are now enable to make knowledgable decisions off of.