Create a Brand/Resume that stays with you!
Content shared by employees receives 8x more engagement than the same content shared by the company itself. Consumers want the chance to relate to the salesperson rather than the brand itself. Sales representatives should take advantage of that relationship.
Just like the companies they represent, salespeople are reviewed and rated as well. Customers look to these online reviews to determine whether they would want to continue working with that individual sales employee and more importantly, recommend that salesperson to others. These reviews matter when salespeople are striving to fulfill and exceed their commission quotas. What better way to impress your employer than with great reviews for the company. Split the reviews you earn on your personal or business Facebook page! We make the review process easy by texting your client. Text them as soon as the sale is made and when they are happiest instead of waiting for the company to send an email days later.
Take Advantage of a Personal Brand
Sales employees have a more than 4x higher reach each in their online engagement than their company does. Salespeople should utilize that.
Sales representatives can create their own online presence through a more personal online reputation, rather than relying on the company's corporate reputation. This online reputation can be achieved through a Personal and Business Facebook page. Consequently, when and whether a sales employee decides to leave their company, through their personal branding page, they are able to take their own personal reviews and ratings and move on, never losing that past vital customer engagement.
The salespersons own personal social connections can help elevate their online presence. Messages have a reach of more than 500% when shared by a sales employee compared to the same content shared by the official business. By actively capturing on these connections on their personal branding page, sales representatives are more likely to gain new customers through constant social sharing and tagging.